Google - For When You DON’T Want Results From The Internet?
Nine times out of ten, you probably do a Google search hoping for results from the billions of pages that reside on the Internet. Search for Freelance Advertising and PR copywriter on Google, and you’ll probably be happy to get those 42,500 results.
But did you know you can use Google to search for certain terms on specific websites?
A real estate client of mine had a ‘problem’ with a particular property the other day.
The property owner decided that my client would no longer be allowed to offer the property and even took things one step further by prohibiting my client from even mentioning the property’s name on their website.
Now, my client has nearly 1,000 pages on content on their site, so finding the instances where the property is mentioned might seem daunting. Aside from going into web development software like Dreamweaver, you can use an advanced Google search to find terms on any website you choose. You can even search particular sub-folders in the form domain.com/subfolder/subfolder1.
For example, if you wanted to find what pages on jasonpedley.com contain the word ‘copy’ in their text, description and body copy just do the following:
- Go to google.com.
- Click ‘advanced search‘ next to the search term field.
- On the advanced search page, enter your search criteria, “copy”, in the fields in the first four fields.
- Look down to the line that says “Domain” and enter jasonpedley.com.
- Enjoy your 143 results.
You can also tell Google what part of the resulting web pages to search. The line above Domain lets you choose the following:
- Anywhere in the page
- In the title of the page
- In the text of the page
- In the URL of the page
- In links to the page
So if you’re looking for a specific term on a specific site or in a specific location, Google’s got you covered. Again.
Tags: Advertising, freelance copywriter, Google Search, Search Engines, Web Copy